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The Ultimate Marketing Resource for Restaurants in New Jersey
Playbook
Discover the latest insights and strategies to help your restaurant marketing thrive.
Digital Marketing for Restaurants
The Hidden Sales Killer Holding Your Restaurant Back: How an Outdated Website Destroys Trust and Sends Guests Running
Discover how an outdated restaurant website destroys sales and reputation and learn what to fix right now to increase trust and attract more guests.
Henry Kaminski
December 1, 2025
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5 min read
5 Common Restaurant Marketing Mistakes (And How to Avoid Them)
Avoid common restaurant marketing mistakes that could hurt your business. Learn how to fix these pitfalls and attract more diners with actionable tips for your marketing strategy.
Henry Kaminski
November 27, 2024
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5 min read
Local SEO for Restaurants: How to Dominate Search Results in Your Area
Boost your restaurant’s visibility with local SEO! Learn how to optimize your website, Google Business Profile, and more to dominate local search results and attract nearby diners.
Henry Kaminski
November 27, 2024
•
5 min read
10 Restaurant Marketing Hacks You’re Probably Not Using (But Should Be)
Avoid common restaurant marketing mistakes that could hurt your business. Learn how to fix these pitfalls and attract more diners with actionable tips for your marketing strategy.
Henry Kaminski
November 27, 2024
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5 min read
The Power of Perceived Value: Why Your Restaurant's Brand Positioning Matters
Learn how perceived value impacts your restaurant’s success. Discover how strong brand positioning can elevate your restaurant’s reputation, increase customer loyalty, and boost profits.
Henry Kaminski
November 20, 2024
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5 min read
Mastering Reels for Restaurants: The Dos and Don’ts of Short-Form Video Content
Learn how to create engaging Instagram Reels for your restaurant. Discover the dos and don’ts of short-form video content to attract customers and build your brand’s online presence.
Henry Kaminski
November 20, 2024
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5 min read
Leveraging AI to Enhance Restaurant Marketing Strategies
Discover how artificial intelligence is transforming restaurant marketing. Learn practical applications and strategies to boost customer engagement and drive sales.
Henry Kaminski
November 20, 2024
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5 min read
How Wine Dinners and Tasting Experiences Are a Great Way to Boost Revenues for Your Restaurant
Learn how to create amazing wine dinners and tastings that drive engagement and sales. Discover how platforms like Opentable and SevenRooms streamline marketing and enhance customer experiences for your restaurant events.
Henry Kaminski
November 13, 2024
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5 min read
How to Optimize Your Restaurants Email Marketing Efforts for Increased Engagement and Sales
Learn how to optimize your email marketing efforts to increase engagement, boost sales, and strengthen customer relationships. Discover the best strategies for restaurant email campaigns.
Henry Kaminski
November 13, 2024
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5 min read
Boost Holiday Sales with Creative Restaurant Gift Card Strategies
Discover unique ideas for selling restaurant gift cards this holiday season! Learn unconventional tactics to boost gift card sales and attract new customers to your restaurant.
Henry Kaminski
November 13, 2024
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5 min read
How to Choose the Right Influencers for Your Restaurant: A Guide to Effective Influencer Marketing
Discover how to select the best influencers for your restaurant marketing. Learn how to evaluate influencers’ reach, engagement, and audience fit to drive more customers to your restaurant.
Henry Kaminski
November 6, 2024
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5 min read
OpenTable vs. SevenRooms: Choosing the Best Reservation and Marketing Platform for Your Restaurant
Discover the key differences between OpenTable and SevenRooms! Learn about the top marketing features of each platform and why SevenRooms might be the best choice for growing your restaurant business.
Henry Kaminski
November 6, 2024
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5 min read
How to Attract More Customers Using Instagram: A Complete Guide for Restaurants
Learn how to attract more customers to your restaurant using Instagram! Discover tips on creating engaging content, leveraging Stories, and using local hashtags to reach new diners.
Henry Kaminski
November 6, 2024
•
5 min read
How to Host Unforgettable Holiday Events at Your Restaurant That Keep Guests Coming Back Year-Round
Transform your restaurant into the go-to holiday event destination! Learn tips for hosting memorable events that increase customer loyalty and bring guests back all year long.
Henry Kaminski
October 31, 2024
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5 min read
Boost Repeat Visits with Bounce-Back Campaigns: A Guide for Restaurants
Bounce-back campaigns are an excellent way to nurture relationships, boost loyalty, and fill seats during slower times. By choosing the right offers, crafting a compelling message, and promoting your campaign effectively, you can make a lasting impact on guest retention. Implement these strategies to make bounce-back offers an integral part of your restaurant’s marketing strategy, and watch your repeat business grow.
Henry Kaminski
October 28, 2024
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5 min read
How to Build a Winning Loyalty Program That Keeps Diners Coming Back
A well-crafted loyalty program can transform one-time visitors into lifelong customers. But with so many options available, it can be difficult to know which program structure will genuinely resonate with your diners. In this guide, we’ll explore different types of loyalty programs, strategies to boost participation, and tips on making loyalty an integral part of your restaurant’s brand identity. Let’s dive into building a loyalty program that will keep diners coming back for more!
Henry Kaminski
October 28, 2024
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5 min read
The Power of SMS Text Marketing for Restaurants: Boost Engagement and Fill Seats
Learn how to use SMS text marketing to drive more bookings, boost customer loyalty, and fill seats during off-peak hours. Discover top strategies and tips for restaurant SMS marketing.
Henry Kaminski
October 28, 2024
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5 min read
10 Holiday Marketing Strategies to Boost Your Restaurant's Revenue This Season
As the holiday season approaches, diners are looking for festive places to celebrate, making it the perfect time for restaurants to stand out. From Thanksgiving to New Year's, your restaurant has unique opportunities to attract both new and returning customers. In this guide, we’ll explore 10 actionable holiday marketing strategies that will help you boost revenue, create memorable experiences, and keep your restaurant top of mind.
Henry Kaminski
October 28, 2024
•
5 min read
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